$
The euro is equal to $.
Welcome
Welcome to the course Combined Trips: IV. Evaluation with the will acquire and share knowledge for the management and organization of travel packages of any kind focusing on the phase of its evaluation
Professional Competences
The completion of this course will help you to achieve the following professional competencies:
- Analyse the tourism market in order to understand consumer needs, competitors’ strategies and the evolution of the sector, in order to find business opportunities
- To set up an after-sales service in line with the offer and to attend to the client in order to respond to their requests and/or complaints, ensuring their satisfaction and the quality of the services
Objectives
General
Strategically manage the package tour product by focusing on the evaluation phase
Specific
- Evaluate package tours from the framework of strategic product management
Course Syllabus
- Evaluation: the quality of package tours
Teaching Team
María Cruz López Martín
Guide and Management of events in Bodega histórico El Fabulista (Laguardia)
PR and event management at MICE tourist centre: Eno-gastronomic space Villa Lucía (Laguardia)
Expertise in tourism product creation and strategic event and travel management (Spain, France and UK)
PR at international events for the French Ministry of Foreign Affairs
Teacher specialized in tourism, event management and cultural management
Licensed in Philosophy and Letters, specialising in Medieval History, University of Granada
Do you want to know more?
If you are interested in this course or other courses in our catalogue and need more information, you can contact us through the following form
